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SME Brexit Support Fund open for applications

Price Bailey

The government has made £20 million available for small and medium-sized businesses who can now apply for a grant to support training or professional advice needed for the changes to trade rules with the EU post-Brexit.

The SME Brexit Support Fund aims to help businesses prepare for import controls which come into force from April and July. Up to £2,000 can be applied for in total through two types of grants.

Grant for professional advice

These grants can be used towards professional advice so that your business can meet its customs, excise, import VAT and security declaration requirements.

Grant for training

These grants can also be used for training on the following:

  • How to complete customs declarations.
  • How to manage customs processes and use customs software and systems.
  • Specific import and export related aspects, including VAT, excise and rules of origin

Your business must:

  • Be established in the UK for at least 12 months before submitting the application, or currently hold Authorised Economic Operator Status
  • Not have previously failed to meet its tax or customs obligations
  • Have no more than 500 employees
  • Have no more than £100 million in turnover
  • Import or export goods between Great Britain and the EU, or move goods between Great Britain and Northern Ireland

Your business must also either:

  • Complete (or intend to complete) import or export declarations internally for its own goods
  • Use someone else to complete import or export declarations but requires additional capability internally to effectively import or export, such as advice on rules of origin or dealing with a supply chain

Applications will close on 30 June 2021 or earlier if all funding is allocated before this date. You can find more information, including how to apply for a grant, via the link below:

https://www.gov.uk/government/news/government-announces-20-million-sme-brexit-support-fund

This article was written by Donna Parsons, an assistant manager in the Norwich Business team at Price Bailey. If you have any questions and would like to speak to Donna, please contact us on the form below.

We always recommend that you seek advice from a suitably qualified adviser before taking any action. The information in this article only serves as a guide, and no responsibility for loss occasioned by any person acting or refraining from action as a result of this material can be accepted by the authors or the firm.

 You can view this article in its original setting with Price Bailey Here

Dealing with overseas interest in your business

Price Bailey

Last year was a mixed year for the UK M&A and private equity markets. With the announcement of the first lockdown in the spring of 2020, the country and all its dealmakers held their breath, and acquirers stepped back to see how the market and opportunities would develop.

Consequently, deal volumes and values dropped as some decided to wait, while others accepted a lower price. Yet, adapt is what we did and come the second half of 2020, the M&A and private equity market made moves back toward recovery, as news of the vaccine and the temporary easing of lockdown measures bought with it some renewed confidence. Now, in the early stages of 2021 and living in reintroduced lockdown measures, we look at the lay of the transactional landscape and notice, among other trends, the increasing interest of overseas buyers on the UK horizon. In this article, we look at the growing trend in overseas investment in and out of the UK and provide our thoughts on what to do if you are the object of overseas interest.

According to a recent LexisNexis report on UK Public M&A in 2020, of the 42 firm offers announced, 62% involved overseas bidders, including 8 of the ten deals that were valued at over £1bn each. We have observed that this growing trend in the public markets is also being mirrored in the private mid-market with a growing number of overseas to UK deals vs UK to UK.

Interest from Euro and Dollar corporate buyers and funds is due to various reasons, including Brexit and the continued impact of the COVID pandemic. We look at some of these in further detail here:

  • Playing to our strengths – it is unsurprising that both the impact of Brexit and COVID are dominating UK business news; however, it is also important to keep in mind the reasons the UK has been and continues to be an attractive place to do business.
  • • A top European economy – despite the noise surrounding Brexit, the UK is still one of the biggest economies in Europe, second to Germany. The UK continues to provide a key gateway to Europe for US and Asian purchasers. For US purchasers, there can also sometimes be an easier language and cultural fit with businesses in the UK than in other parts of Europe, increasing the attractiveness of UK businesses.
  •  Growth industries – whilst some markets are experiencing challenging and uncertain conditions; many sectors continue to experience growth that is likely to be sustainable. To take full advantage of this, companies need a physical presence in the UK, and overseas buyers need to acquire established local businesses to increase their footprint to benefit from that growth.
  •  Intellectual property (IP) – the UK is one of the major global creators of IP. In a global market, being the cheapest supplier is not sustainable in the long term. We have seen overseas buyers, particularly those from low-cost markets, look to acquire UK businesses to gain control of IP to safeguard the longevity of their own business.
  • Capitalising on uncertainty – we cannot ignore the turbulence caused by both the ongoing COVID restrictions, particularly in the UK, and the final severing of ties with the EU. From a UK business perspective, there have been significant winners and losers over the last 12 months. Across every sector, the focus has been on how business owners adapted their business models, cut discretionary spending and preserve profits. For acquirers, market conditions over the past couple of years have resulted in the weakened pound making UK assets more attractive to overseas buyers. COVID has led to expectations on values reducing in some situations. What this creates for strategic buyers looking to enter the UK market or expand their existing presence is an opportunity to do so at a lower cost.
  • Continuation of UK trade – in other instances, the UK’s departure from the EU at the end of last year has caused some overseas corporates to acquire in the UK to continue trading here with fewer restrictions. Interestingly, we are observing the reverse being true with UK businesses acquiring businesses in Europe to enable the continuation of Eurozone trade post Brexit.
  • Availability of cash and lower borrowing costs – the cost of debt globally is at an all-time low at present, and there is plenty of cash in financial institutions that need to be deployed. Access to cheap cash is helping to fuel acquisitions.
  • New work practices removing barriers – as in other sectors, technology is making the transaction easier to manage remotely and, thus, cross-border deals easier. With travel restrictions across the world, it’s now common to buy a business without visiting the site or meeting the management team face to face. In the longer term, this raises challenges for physical and cultural integration.

Interest from overseas buyers and funds has been steadily increasing since 2016’s referendum result, and we believe we can expect to see continued interest for the next 12 months. Where acquisitions are strategic and not hostile, this may provide a much-needed boost to the UK economy. Nevertheless, every potential opportunity to sell (whether to an overseas and domestic bidder) should be assessed on its individual merits. Below, we provide some of our thoughts on what business owners should consider when considering selling to an overseas buyer.

What to consider if an overseas buyer approaches your business

Businesses can often be subject to unprovoked interest from acquirers. Whether a business is actively looking to sell or not, an approach, particularly one from an overseas buyer, can often incite more questions about the future of the business than it does answers. As Corporate Finance advisors, we advise businesses looking to acquire on or off-market opportunities and businesses looking to sell. We have provided below our top 5 tips for what business owners should consider if an overseas buyer approaches them:

  1. Understand what you want from the deal – First and foremost, it is important to have a clear idea of what is important to you and the business’ shareholders both in the deal and for the continuation of the business. This is not necessarily just about the offer price; in fact, sometimes money is of lower importance relative to other things, such as exciting growth prospects, continued employment for loyal staff or maintenance of the family name. However, the point here is that having a clear idea of what is important to you and the business in a sale will help you to identify the right offer, aid in negotiations and avoid you being blind-sided by an attractive price when there are more important things at stake.
  2. Tax planning – almost as a natural progression from knowing what you want from the sale, it is also important to ensure you are in the best possible position from a tax perspective before sale and that you also understand the tax implications of different deal structures (e.g., assets vs share deals). If you haven’t sought advice from a tax advisor, it is recommended that you do so as there may be an opportunity to improve the tax position. They can ensure that consideration has been given to the tax implications in the sale. Any required clearances with HMRC are factored into the sale process to avoid any unnecessary hold-ups.
  3. Are you ready to go through the process? – This may seem like an obvious question. Still, particularly in situations where you are the party being approached to sell, it can often be tempting to get swept up in considering the offer and finding out more detail before considering whether the business and you as owners are ready to enter into the process. The sales process can be lengthy, and for a prolonged period of time, both you, your fellow stakeholders and the business are under the microscope. Therefore, it is important first to consider whether you are mentally prepared to undertake the process and, secondly, if the business is in the best position to sustain detailed examination. For example, are all your records, processes and procedures up to date? Do you have a relevant and up to date financial forecast? Are there any skeletons in the closet, e.g., outstanding disputes or litigation? The level of detail an acquirer will require to complete due diligence is more than owners typically use to manage their business. Ensure that you are on the front foot when the acquirer and their advisors scratch below the surface. This is particularly relevant if you are in talks with US acquirers as their due diligence procedures are notoriously detailed.
  4. Think twice, strike once – Building further on the point above; it is vital to ensure that the information you share with prospective buyers shows the business in the best light, is correct, accurate and up to date. Once a buyer sees it, it’s difficult for them to un-see it. Sending information that is out of date, incorrect, or overly negative or optimistic could be detrimental to the continued interest of the purchaser or your negotiating position. It is also wise to be thorough and provide both numbers and words. When preparing information, always consider:
  5. a. What message do you want to convey? Sharing information during due diligence is still part of the sales ‘pitch’; therefore, ensure that everything you share fits into the story, e.g., if you are sharing financial information and forecasts, it can be helpful to provide supporting commentary that explains any unusual items, or assumptions made so that they can follow the narrative told by the numbers.
  6. b. Don’t assume the purchaser has pre-existing knowledge of your business or that what is publically available is suitable.
  7. Are they right for you? – You will spend a lot of time providing information to the potential buyer. Before you engage too deeply, you need to confirm:
  8. a. Does their offer meet our objectives for a deal?
  9. b. Do they have the capability and resources to deliver it?
  10. c. Does their business fit, strategically, with ours?
  11. d. Is the person we are speaking to the key decision-makers, or have they got delegated responsibility to deliver the deal?

This list is by no means exhaustive, and the last question may seem strange, but we have seen several situations where division heads have not got the group’s authority to act.

We also suggest that you speak with your financial advisors, who will be able to assess the approach to appropriately support and advise on how to proceed.

A recent example

We recently advised Cambridgeshire-based Comtec on their sale to French-based Euro Techno Com Group (ETC Group).

Founded in 1978, Comtec Group is one of the UK’s largest value-added distributors of telecom and IP equipment to both the carrier and enterprise markets, and a specialist in supply chain management for telecoms operators and systems vendors. It serves most major telecom operators and installers in the UK and the Middle East, including BT, Virgin Media, Sky and Ooredoo. Since its inception, the company has experienced continuous growth and has scaled through targeted acquisitions and sustained international growth. Comtec has seven offices across the UK, Oman, Qatar, the UAE and Hong Kong.

Since completing a management buy-out, the business has continued to develop. Revenues have more than doubled over the past five years to over £70m.

The acquirer, ETC Group, has operations across six countries in Europe and North America. It is regarded as a global leader in product design, procurement, supply chain management and the distribution of passive and active telecom equipment and materials with best-in-class technical and logistics solutions for communications service providers’ network deployment and maintenance. Its 2,000+ customers include major American and European cable operators and telecoms service providers, as well as large and small independent installers and sub-contractors.

The transaction provides ETC Group, which Carlyle acquired last year, a strong foothold in the fast-growing UK market. All major telecom operators and alternative networks have started a long-term deployment phase of fibre across the country to support the ever-increasing demand for high-speed connectivity. The acquisition also allows ETC Group to serve the growing IP infrastructure market for enterprise customers and further expand its offerings and expertise in data centre supply and maintenance.

You can read more detail in our press release here.

This article was written by Phil Sharpe, Corporate Finance Partner at Price Bailey. If you have been approached and would like to speak to our specialist Corporate Finance team, please contact us on the form below.

We always recommend that you seek advice from a suitably qualified adviser before taking any action. The information in this article only serves as a guide, and no responsibility for loss occasioned by any person acting or refraining from action as a result of this material can be accepted by the authors or the firm.

  You can view this article in its original setting with Price Bailey Here

Smart savings for start-ups

NatWest Business Builder: Cost structure

Starting a business is no small feat, and in the first year every penny matters. We look at practical economies SMEs can make to keep their budgets in check and survive that challenging first year.

It costs an average of £27,520 to set up a business in the UK, according to a recent survey of 850 new companies. Nearly half of these entrepreneurs used their own savings, and almost a quarter had help from friends and family. That’s quite a financial – and personal – investment.

But with careful planning and thinking outside the box, business leaders can slash those costs dramatically.

Here are a few ways you can save cash in that all-important first 12 months.

Choose your location carefully

Much of your spend on premises, staff and suppliers depends where in the UK you are. The average London business spends around £30,000 just on admin during its first year, but head to Wales and you could pay just a quarter of that. The cheapest place to launch a business in England is Yorkshire, where average first year costs for start-ups are £11,454.

Refurb’s the word

It might be tempting to kit all your team out with the latest tech but refurbished computers, tablets and phones can give you the same quality for a fraction of the price. “Technology moves so fast that it can be hugely expensive to invest in new kit that could be outdated in six months,” says Geoff Wightwick of accountant RSM UK. “But cheaper alternatives are out there. Look for those low-cost options in everything you do. It’s not just tech – keep a lookout for businesses moving premises, which will often be offering unwanted office furniture cheaply, or even free.”

“People tend to note down utilities as a fixed cost. But [you’d] be amazed at how much you could save by paying a little attention”

Jason Smith, founder, Business Electricity Prices

Conserve your energy

“People tend to note down utilities as a fixed cost,” says Jason Smith, founder of advice website Business Electricity Prices. “But [you’d] be amazed at how much you could save by paying a little attention.”

This is particularly true if you’re taking over a premises. “New tenants get put on ‘deemed rates’, which is the second highest tariff out there,” says Smith, “and many businesses don’t even notice. But you can change it immediately by calling the provider. Also, make sure you shop around at renewal time – some ‘automatic, take-no-action’ renewals put you on a 30% higher tariff than you were paying before.”

Share your space

Finding premises is costly – so why not join a co-working hub? Britain’s increasingly flexible working culture means new businesses that previously might have had to commit to a year’s rent for a space they could never hope to fill can now hire space one desk at a time, on an ad hoc basis. “It’s brilliant,” says Jane Porter, who set up her bespoke uniform fashion-design company Studio 104 at Shoreditch co-working hub The Brew. “We started with two of us, and a tiny space to match, and we now have 10 staff and just expanded on the site, and without the tie of a fixed-rent contract. This allows companies to grow and shrink, and pay only for the space they use, when they use it.”

And it’s not just office space that can be shared. Many universities now have business incubation centres/enterprise hubs, which let units, including industrial spaces, to start-ups at affordable rents – and often offer free mentoring and business advice.

Exchange

If you need to buy something, you don’t necessarily have to pay cash for it. If your product or service is of use to, say, the local printer, you could do a deal offering your product in return for producing your promotional materials.

And this can scale up, too. “This is a fantastic way to buy, especially if you’re struggling for cash flow,” says Chris Kirby, who with business partner Greg Harrand runs the British arm of Australian firm Bartercard. “We have 54,000 global ‘Barter cardholders’ who sell their services to fellow members for so-called ‘trade pounds’, which they can then spend on a product from another member. It’s a brilliant way of reducing expenditure.” The UK franchise only opened up in April, but already has 2,000 members and is aiming for 10 times that by 2020.

Moving to hire ground

Staff are a costly expense – essential in the longer term, but freelancers might suit you better to begin with. “It could be a flexible, cheaper option than staff when you’re starting out,” says Bobby Lane, start-up consultant at London-based accountants Blick Rothenberg. “You hire them when you need them and, as they’re self-employed, you don’t need to provide the employee benefits you would for those on permanent contracts. Freelancers are particularly good for short-term, specific projects, but even employing them for more general tasks you avoid long-term fixed costs.”

Head in the cloud

There’s no longer a need to buy expensive servers and office software – cloud-based software will save you money on hardware and installation, or upgrading in the future.

“It’s an obvious money-saver for start-ups and SMEs because it’s so much cheaper than setting up a network,” says Robert Davies, who runs technology consultancy business Kashiko. “Most providers will offer word processing, spreadsheets, calendars, while cloud-based accounting is secure and can give your accountant real-time access to your figures, which will save you money too. You don’t need an email server, you just buy as many addresses as you need, with your own domain name. And the biggest advantage is that if you suffered a fire or a theft, you don’t lose any of your files.”

But, Lane warns, however you save money, it should not be shorthand for cutting corners. “Every start-up has necessary expenses, and it’s foolhardy and short-sighted to cut these out for the sake of saving a few pounds. The key is to plan, evaluate where you need to spend the money and then work out the most cost-effective way to do it.”

We have a thriving and diverse community of thousands of entrepreneurs from multiple sectors, backgrounds and skill sets helping you to connect with the right people at the right time. No matter whether you’re looking to upskill, get feedback, engage with new people or simply observe, there’s something for everyone.

‘Want to learn more? Register for NatWest Business Builder to view all of their business development tools. Click HERE

Introduction to Self Awareness

NatWest Business Builder: Self Awareness

The ability to develop, understand and regulate your mindset and behaviours is central to becoming an effective entrepreneurial leader, so throughout this module we’re going to give you some key tools and techniques to help you develop your self-awareness further.

In this module you’ll explore:

  • What is self-awareness?
  • Why is self-awareness important for an entrepreneur?
  • How to develop your self-awareness

Start by downloading and saving the workbook to your computer, to use throughout the module, capturing any key takeaways and completing the exercises at the end of each chapter.

What is self-awareness?

Self-awareness is the ‘keystone’ of emotional intelligence. But what does that actually mean?

In this chapter we’ll understand what self-awareness actually is and why it’s important to you as a business leader, and start to look at some key tools to develop your self-awareness.

Test your self-awareness

In this chapter we’ll continue to explore your self-awareness by looking at different reflection techniques and how these can help you, as well as completing a simple psychometric test to give you a greater understanding of your social styles.

Developing self-awareness

Feedback is the final tool we are going to explore within this module and it is central to identifying, understanding and revealing elements of yourself that you were perhaps not aware of.

Further Reading

We have a thriving and diverse community of thousands of entrepreneurs from multiple sectors, backgrounds and skill sets helping you to connect with the right people at the right time. No matter whether you’re looking to upskill, get feedback, engage with new people or simply observe, there’s something for everyone.

‘Want to learn more? Register for NatWest Business Builder to view all of their business development tools. Click HERE

Seven ways to make your customers feel valued

NatWest Business Builder: Customer Discovery

When done well, customer service can help build a strong reputation and loyal customer base. Experts share their top tips on getting it right.

More than seven out of every 10 (71%) UK SMEs believe they deliver strong customer service, a survey by Close Brothers has found. Only 5% saw their customer service as poor, while the rest (24%) saw themselves as neither strong or poor.

While having confidence in your customer service is a good thing, a true marker of whether you are excelling is how valued customers feel. Ultimately, a customer who is valued is more likely to return and even spread the word, helping you to attract new customers and generate more business leads.

Here are a handful of practical ways to provide your customers with a service that makes them feel valued.

1. Speak to customers in their voice

“There’s no better way to show you understand your customers than through your tone of voice, branding and marketing,” says Lesley Bambridge, founder of marketing consultancy We Mean Business. Bambridge has experience working with household names such as Aquafresh, Lucozade and Ferrero Rocher.

Even the best customer service can be undermined by the wrong tone of voice. The words used or how they’re expressed can say a lot about how customers perceive your attitude.

“You need to make yourself a brand that they can rely on and relate to, so don’t speak to them as if you’re owed the business,” Bambridge says.

2. Reward them

Customer loyalty programmes have long been regarded as an effective retention tactic, and not just post-purchase.

Handbag brand Mia Tui gifts new customers 500 points upon signing up, which is worth £5 off their first purchase. They then receive five points for every £1 spent thereafter.

“A scheme like this helps customers to feel like they’re part of a club,” says Mia Tui’s director and founder, Charlotte Jamme.

3. Personalise the purchasing experience

A customer’s journey shouldn’t end once they’ve checked out.

“You should personalise wherever possible and make the purchasing journey specific to them,” says Bambridge. “Consider following up with offers and bespoke deals, based on their previous purchases.”

Of course, you need to ensure you’re being GDPR-compliant and that your customers have opted in to receive future correspondence and marketing emails in the first place.

Frozen Indian food supplier Nikasu Foods UK personalises its customers’ experience by encouraging them to share recipe ideas post-purchase, which are then reshared by the company online.

4. Thank your customers

Any business hopes that its customers will keep coming back for more, but, for companies just starting out, loyal customers can be hard to acquire.

““You need to make yourself a brand that they can rely on and relate to, so don’t speak to customers as if you’re owed the business”

Lesley Bambridge, founder, We Mean Business

“One thing that I’ve done since we started, and it seems to go down really well, is to include a handwritten note with each order, thanking them,” says Ruth Oldfield, co-founder of Bolton-based Coffee & Kin, which sells compostable coffee pods, coffee beans and tea, with her sister and their partners. It doesn’t matter how many times they’ve ordered before.

“I truly believe doing this helps customers feel more connected to our family,” she says.

5. Welcome feedback

No matter how strong you believe the customer service you’re delivering to be, there is likely to be room for improvement. And welcoming feedback is key to this.

“We acknowledge and respond to all feedback we receive [from our customers], whether it’s good or bad,” says Galyna Nitsetska, founder of Empress Mimi, a lingerie subscription box.

Nitsetska’s commitment to valuing her customers is partly down to the difficulties she faced fostering loyalty and engagement for her previous business – an e-commerce website selling luxury workwear for women. Many of the purchases made through the site were one-offs, she says.

6. Be open and honest

If you have the capacity and the resources, it’s worth considering replying to any feedback in person, rather than sending a generic response.

Too many SMEs try to replicate the approach of big corporates, which can often be scripted and lack empathy, rather than thinking about how they can deliver more emotive customer experiences, says Nitsetska. You need to be open and honest with your customers, which means admitting when things have gone wrong. Keeping your apologies fresh and sincere can help win them over and encourage them to stick around.

“Being able to scale is important, but if you’re at the beginning stages [of building a business], having a loyal customer base is far more crucial, until you get to a place where scaling and atomisation becomes unavoidable,” she says.

7. Don’t take yourself too seriously

While it’s important to deal with any issues promptly and professionally, your customer service shouldn’t be seen as a robotic process. It also helps to have a sense of humour now and again, says Bambridge.

“Life’s pretty unfunny at times, so if you can do anything to lighten or brighten a customer’s day, just do it,” she says. “It’ll build huge brand affinity and make you one of the ones that stand out.”

Further Reading

We have a thriving and diverse community of thousands of entrepreneurs from multiple sectors, backgrounds and skill sets helping you to connect with the right people at the right time. No matter whether you’re looking to upskill, get feedback, engage with new people or simply observe, there’s something for everyone.

‘Want to learn more? Register for NatWest Business Builder to view all of their business development tools. Click HERE

MAD-HR Spotlight

by Charlotte Bate Director, MAD-HR

MAD-HR Spotlight

Our MAD-HR Spotlight feature looks at a businesses most valuable asset – its employees. We also investigate the role the virus has played in turning businesses into either a hare, a tortoise or a hedgehog. Read on to learn more.

Lockdown restrictions are easing, and businesses are trying to define and adapt to their new “normal”. Business leaders are faced with the challenge of managing the colossal impact of Covid-19 on arguably their most valuable asset – their people. Keeping all the plates spinning throughout this time will have undoubtedly have taken its toll; managing your teams return to work, managing flexible furlough arrangements, building resilience, maintaining your workplace culture and engagement that you have worked so hard to build, ensuring there are enough funds to go around, the list goes on! While the world is rapidly changing around us, it is important to take the time to identify your people risks and how you plan to overcome them.

The top people risks cited pre-COVID included workforce planning, retention of key talent and development, engagement and inclusion, litigation and protecting reputation, Automation and people systems.

The reality is that COVID-19 has changed economies, social systems, and consumer behaviours. For our employees, it has changed how they work and behave, and what they value and demand. For businesses to thrive beyond lockdown and maximise the return on what is commonly their largest investment, “people costs”, it is vital to quickly identify the people risks within your business: risks which will be largely dependent on the impact of the pandemic on your operation.

Are you a hare, a tortoise or a hedgehog?

So how has Covid affected your business? Some businesses have accelerated beyond imagination (Hare), some are managing to maintain some level of income (Tortoise) and others have seen significant or total reductions in business and have gone into hibernation (Hedgehog).

Each of these types of businesses will have their people risks to navigate.

The acceleration experienced by many retailers and PPE manufacturers (Hares) during this time has placed immense pressure on staff resources and additional staff may have been brought in to meet the increased demand. This translates into increased pressure on onboarding processes, resource planning, payroll and HR functions as well as line managers upskilling new workers. Looking beyond these current challenges for those Hares, they will need to scenario plan for what happens with these recruits in the future. Will they be retained or let go? How will that be managed whilst maintaining the culture and reputation of the organisation?

In comparison, the airline industry (Hedgehog) has gone into hibernation, heavily relying on the government Job Retention Scheme or embarking on mass redundancy programmes. These tough decisions are vital to ensure the longevity of the business. Looking forward – rebuilding trust, stability, and the health and wellbeing of the remaining team must be considered in preparation for the return to the workplace.

And for the vast majority, the Tortoise. These businesses have furloughed the majority of their workforce, maintaining a low level of activity. They may need to consider reducing the workforce, reviewing the skill-mix of the employees retained and look at how they can grow their activity again.

MAD-HR Spotlight

How are you managing the return to work? It is not only the Health and Safety risks, and being COVID-secure that need to be considered, but issues may also arise relating to your employees’ readiness to return to work, the key roles and skills required first, managing caring responsibilities at home etc and so on.

So what can you do?

The first step is to determine which category you fall into – are you a Hare, Tortoise or Hedgehog? Then work through the people risks, identifying the current and future impact by asking key questions and scenario planning. This is likely to involve areas such as workforce planning, resourcing, benefits and reward schemes.

Careful planning around your people risks will help you maintain your workplace culture, your hard-earned reputation and protect your bottom line.

Hopefully you have found our MAD-HR Spotlight helpful. If you need help in identifying and planning for your people risks, gain peace of mind by speaking to a member of our friendly HR team. Contact us today.

If you would like to discuss how we can Make A Difference to your business through our provision of HR services, please get in touch on 01473 360160 or visit our contact page here.

You can view this original article and other content at Mad-hr.co.uk

Introduction to Customer Discovery

NatWest Business Builder: Customer Discovery

In this module we’ll explore the common pitfalls of customer discovery and techniques to gain insights into the behaviours of your potential customers so you can test and validate any assumptions that you have made.

In this module you’ll explore:

  • What is customer discovery and why is it important?
  • Common pitfalls of customer discovery
  • Customer discovery techniques
  • Effective questioning

Start by downloading and saving the workbook and use it throughout the module to write notes, reflect on the key points and take time to answer the questions for your own business.

What is Customer Discovery?

In the first chapter we’re going to start by setting the scene and understanding what customer discovery actually is, and why it’s important for you business; using the customer/ client development model to demonstrate the different steps of building a repeatable, scalable business model.

Understanding your customer

In the second chapter we’re going to explore some key methods used to capture valuable insights from your customers. Throughout this chapter, continue to use your workbook to capture any important takeaways and consider what insights you need to gather from your customer segments, how you might do this and who you need to speak to.

Pitfalls of customer discovery

In the final chapter, we’re going to highlight some of the common pitfalls of customer discovery and explore some effective questioning techniques, to help you gain honest and accurate insights from your customers, to drive your business forward in the right direction.

We have a thriving and diverse community of thousands of entrepreneurs from multiple sectors, backgrounds and skill sets helping you to connect with the right people at the right time. No matter whether you’re looking to upskill, get feedback, engage with new people or simply observe, there’s something for everyone.

‘Want to learn more? Register for NatWest Business Builder to view all of their business development tools. Click HERE

​Managing flexible working requests

Lovewell Blake

All employees with 26 weeks or more service have the statutory right to make a flexible working request. A request for flexible working could include a request for a change to the number of hours that the employee works, a request for a change to the pattern of hours worked, a request to job share or a request to perform some or all of the work from the employee’s home.

With many staff having to work remotely for almost a year now, they may wish to continue with this way of working even when their physical workplace reopens, so they may choose to make a flexible working request to work from home. Another example could be staff who have been furloughed may decide they wish to return on reduced hours as have enjoyed having more free time to spend with family and would like an element of this to continue.

Any requests received must be dealt with in a reasonable manner and in line with company policy and the ACAS code of practice. An employer has 3 months to respond to a written flexible working request and may wish to meet with the employee in this time to discuss the request and its possible impact on the business.

Should the business decide they cannot authorise the request they must provide one of 7 prescribed reasons for declining the request which are as follows;

  • the burden of additional costs;
  • an inability to reorganise work among existing staff;
  • an inability to recruit additional staff;
  • a detrimental impact on quality;
  • a detrimental impact on performance;
  • a detrimental effect on ability to meet customer demand;
  • insufficient work for the periods the employee proposes to work; and
  • a planned structural change to the business.

Whilst these reasons are there to decline requests, they do still need to be objectively justified to avoid any potential tribunal claims, in particular those based around discrimination.

If employers are not sure about the proposed arrangement, then it could be granted on a trial basis to assess how the new working arrangement would work in practice. Alternatively, an amended arrangement could be proposed by the employer to try and find a practice that works for both parties.

Whilst there is the legal angle on flexible working as outlined above, it is also worth keeping in mind the best practice view too. The whole county has been thrown in to making new ways of working work, and this has put flexible working on the map. There is growing pressure from campaign groups to offer more flexibility from day one of employment and it is also well known that employee expectations reflect that work should fit around personal commitments, not the other way around. By considering flexible working requests and moving towards a culture that fosters flexibility, employers will reap the benefits of higher levels of engagement, motivation and happiness from their employees.

You can view this original Lovewell Blake article and others here

If you have any specific questions or would like to speak to a member of the Lovewell Blake team, get in touch via email info@lovewell-blake.co.uk

First Intuition Think Tank Friday – Remote Onboarding

During our first First Intuition Think Tank (FITT) fortnight, we discussed the topic of Remote Onboarding, a hot topic for many employers. We were delighted to be joined by Felix Mitchell, Founder and Director at Instant Impact and Will Dempsey, Global Talent Acquisition Lead at AstraZeneca. They shared their own experiences of remote onboarding and gave insights into best practice in this area. In our second session on this topic, we were also joined by representatives from the AAT, ACCA, CIMA and ICAEW who provided an industry-specific perspective on this subject.

So much valuable content emerged in the discussions that this article summarises some of the key points. There are also links to the Employer Insight report we commissioned as well as the recordings of both sessions.

If you need any reassurance or advice on the subject of remote onboarding this is a great place to start.

Session 1

Martin Taylor and Hazel Rogers from First Intuition discussed the content of our latest employer Insight Report. The title of this is ‘Meeting the challenges of remotely onboarding new employees and bringing them into your company culture’.

We were also joined by Felix Mitchell, Founder and Director of Instant Impact. He shared his own expertise and some client case studies.

Some key points that emerged:

  • There is often a ‘black hole’ between when the recruitment team finish their job and the HR team start theirs. This ‘pre-boarding’ period between an accepted offer and the first day at work is actually critical for successfully integrating new team members who will be working remotely.
  • Social events are just as important when working remotely.
  • A buddy-system for new starters is invaluable for making them feel welcomed to the team and building organisational loyalty.
  • Informal contact with senior leaders is important for new starters and needs to be deliberately planned when everyone is working at home as they will rarely cross paths in a coffee room.
  • During their onboarding, new starters should be encouraged to ‘contribute as well as consume’.

You can hear the full discussion here

Session 2

We were joined by Will Dempsey, Global Talent Acquisition Lead at AstraZeneca.  He talked about his experience of building a remote onboarding programme including a couple of useful toolkits.

We also invited insight specialists from AAT, ACCA, CIMA and ICAEW to provide their tips and best practice for employers.

Interesting points from this session:

  • It’s important to identify the potential stress points for each new joiner so that plans can be put in place to mitigate them.
  • Getting to know individuals is going to be crucial. This may involve some low-level personality profiling such as Myers Briggs.
  • Someone needs to take ownership of the onboarding process as it often falls down the hole between ‘recruitment’ and ‘induction’.
  • Ensure that there is communication across teams as well as within them to avoid ‘silos’ developing where staff don’t know colleagues in other departments.
  • ‘Planned informality’ is needed to replace relationship-building communication that would happen organically and naturally in an office environment.

Further Information and Links

Remote Onboarding Insight Report

AstraZeneca Remote Onboarding Leadership Tool kit

AstraZeneca Remote Onboarding Employee ToolKit

Instant Impact Workshops

Click here to find out more about our Future Think Tank Friday Sessions

Links from the Accountancy Awarding Bodies on this topic

AAT

ACCA 

ICAEW

First Intuition – Women in Accountancy

The changes, challenges and future

If you take a quick glance around the average First Intuition classroom, you’ll probably notice two things. Firstly, a room full of students all intently listening to one of our passionate tutors as they talk through complex accountancy topics. Secondly, you might also notice that around half the people in the room will be women. We’re very proud that in these times, often marked by controversy towards the lack of equal status for women, that our classrooms, with a strong representation of female students, are truly equal. This is not just in terms of student numbers but also in the success we see in their careers, progression through the qualifications and of course in exam results. This is replicated across the awarding bodies with women now accounting for 50% of registered students.

An increasing number of women are registering as students and our own centres have a virtually equal split in the male to female ratio within classrooms. So, why is it that women struggle to make it to the upper echelons of our industry? Research conducted by the FRC found the following:

  • 46% of women reached the rank of a manager within the accountancy profession.
  • Yet only 17% rise to the level of partner.
  • However, in smaller firms (those with less than 200 employees), the proportion of women holding partner roles is just 11%.
  • The gender pay gap that exists within the accountancy profession sits at 21.5% (the national average is 18.4%).

Factors that may affect a woman’s progression to senior roles.

In order to explore this in more detail, we looked at research that exists about our industry and women’s progression within it. However, we also held our own webinar to discuss the real-life experiences of women in accounting. We invited a panel of female guests to join us for this special edition of our student webinar and podcast. The discussion centred around what it’s like to be a woman working in accountancy and the challenges our panel have faced. We were delighted to be joined by:

  • Laragh Jeanroy – Partner RSM
  • Christina Christoforou – Business Owner CMNC Associates
  • Jill Wright – Director Kirk Newsholme
  • Ellie Bullman – Finance Manager Wisbech Grammar School
  • Beatrice Scarano – Assistant Accountant BHP
  • Rebecca Taylor – Chelmsford Apprentice CBHC

You can listen to the recording using the link below:

Click here to listen to our podcast

Family matters

One of the key factors that many experts agree hampers women’s progression to more senior roles is that statistically, women are more likely to have an additional role of carer, outside of the workplace. For many women, this is often because they have responsibilities for their own children. However, increasingly many women are now also becoming a key carer for elderly parents.

Many women returning to work after maternity leave find that their career landscape has altered. A 2019 survey by Bristol and Essex university found that only 27.8% of women were in a full-time or self-employed role in the three years after childbirth. The survey also found that in the five years after childbirth, women were two thirds less likely to be promoted. Many employers have had to adapt their HR policies to provide greater flexibility for women returning to work after starting a family and for those with other caring responsibilities. However, the loss of full-time work experience, for many women can hamper their opportunity for progression.

Conversely, a survey conducted by ‘Working Dads and Working Mums’ found that many fathers are not able to share the responsibility for childcare. Many find their requests for flexible working are often declined. The onus on women to adopt the main share of childcare can be seen quite clearly when you consider that 70% of those who have been furloughed during the Covid-19 pandemic are working mothers.

During our webinar, we discussed this issue in detail. Our panel felt on the whole that the workplace has changed in recent years. Greater flexibility is generally more widely available. It was noted that the effect of the COVID-19 pandemic has highlighted that it is possible to work outside of the standard 9 to 5 and still be an effective leader or team member.

Workplace Culture

A report in 2018 by PWC, which is based on a survey that questioned over 3000 women, highlighted the culture within workplaces as a key factor to the progression of women to more senior roles. Women questioned by the survey identified a lack of identifiable role models within an organisation as a particular problem. This meant that many of their questions about whether they could progress to a more senior level lay unanswered. There were no women carrying out these roles whilst juggling childcare or working flexibly, for example. During our recent webinar, our panel discussed this in detail. They felt that there is still a perception that in order to succeed, a woman needs to be tough and develop a hard exterior. They advocated the need for women who don’t fit this mould to be seen in more senior positions.

Inconsistency in policy across companies was also identified as a problem for women trying to progress in their careers. The PWC report cited a survey by ‘The Working Mother’ that demonstrates this. Of the 100 companies covered, policies varied widely. Some offer generous parental leave whilst having few programmes in place for career development. Mentorship may be offered at some companies who at the same time offer no flexibility in working arrangements.

Changing Mindsets

The report also highlighted that HR has a key role to play in embedding equality into the mindset of an organisation’s line managers. Stereotypes still exist and assumptions are often made about what women can achieve given their circumstances. Developing a culture and framework for progression that’s based on ability and performance is key rather than assuming barriers that may not exist. For example, assuming that a woman may not be able to attend important evening events due to family commitments may be flawed as she has support at home. At our recent webinar, our panel agreed that having a supportive line manager is a vital ingredient to a woman being successful in the workplace. Those managers with families of their own are seen as being the most understanding.

Culture is also key when you consider that 39% of the women surveyed would only put themselves forward for a promotion if they believed they met all of the required job criteria. Only 17% would put themselves forward if they met some but not all of these criteria. It is, therefore, really important that talent is recognised, nurtured and plans are in place to support this.

Networks

A woman’s network is vital to her success. The PWC report identified that women need both informal and formal mentors of both sexes to support them as they progress in their careers. This includes a supportive line manager but also informal advocates and advisors to discuss and share experiences with. Equally important, is a woman’s external network, particularly if she has caring responsibilities outside of the workplace. Our panel of qualified and trainee accountants endorsed this point wholeheartedly. Those with support from parents or family said that this had been invaluable to them. They also noted that companies need to recognise those women that don’t have external support and work with them to provide the flexibility or working arrangements they need.

How have things changed for women in accountancy?

Some of the guests from our recent webinar have worked in the accountancy profession for over twenty years. We asked them to reflect on the changes they have seen during this time. All of the qualified accountants for our panel talked about joining businesses that were filled with men in grey suits at the start of the careers. However, all agreed that this is no longer the case. Our panel highlighted that despite this they still see few women in the most senior positions. The younger members of the panel also talked about how they feel that they have to prove themselves more than some of their male counterparts. They acknowledged that there is still a struggle to be taken seriously. However, on a positive note, they felt that there weren’t any barriers to their progression.

As the field of accountancy has changed and is becoming less reliant on technical skills, our panel felt that this played to a woman’s strengths. The ability to juggle tasks, being an effective communicator and being empathetic have become important skills within the workplace. However, our panel all agreed that the more emotional nature of women is often treated as a negative within an organisation. Many felt that within their working role, they’d had to play down these characteristics.

One of the key points that emerged concerned the return of women to the workplace. Our panel argued that taking time out to care for young children should not be seen as a negative. Employers could do more to encourage qualified women back to the workplace and support them in their steps to return.

Women at First Intuition

As an organisation, we have a strong representation of women at all levels. In particular, we are really proud of the number of women we have in senior leadership positions. Across the whole of First Intuition, we have over 25 women who hold the position of Director or Partner. Our Yorkshire centres are led by Lucy Parr, as Managing Director and in Chelmsford, Kelley O’Donovan is both an owner and Director. At our London and Reading centres, both Managing Directors are women. There is also scope for progression as many of or team who lead or manage teams are also female.

Meanwhile, a great number of our staff both male and female work part-time and flexibly. This allows members of our team to take on caring responsibilities outside of their work. Many of these staff members hold management positions enabling them to progress their careers whilst balancing other external commitments. A culture of development exists with staff able to access regular opportunities to develop their skill set and explore new areas within their existing or wider job role.

We are equally proud of our work with local schools and colleges. We promote accountancy careers and encourage all young people, regardless of their sex, to find out more about the opportunities in our industry. Our ever-popular Accountancy Academy is attended equally by young male and female students aged 16-18. We recognise that there is more that can be done and we aim to continue to challenge, raise awareness and provide fair opportunities to all in terms of recruitment and progression.

The future of women in accountancy – what can we do?

Like many businesses we are looking to see what else we can do to address the balance. In the coming months, our team will be looking at opportunities to encourage women into accountancy. We’ll work more closely with schools to encourage not just young women but people from all backgrounds to consider accountancy. Our mission is to help anyone who might be interested in our industry to explore their options. We will be investigating ways to provide the support needed to do this. We hope to achieve this by widening the work we already carry out with local schools and colleges.

Our panel of qualified and trainee accountants had some firm ideas about how women themselves can address the balance. They talked about women needing to be more confident. They encouraged young women to define their own path rather than allowing events to happen to them. They also challenged the need to have it all. Women should be able to shape and flex their careers around their external commitments. They shouldn’t feel like they have to return to the workplace to maintain progression. However, there should be plans in place to accommodate them if and when they wish to return.

You can listen to the full debate using this link

First Intuition – Why does a good manager matter?

Why is a good manager important? How can a new or aspiring manager develop? First Intuition Tutor and Managing Director, Ginny Bradwell, shares her experience of managing teams and how the CMI qualification can give you the skills you need to become a better manager.

What makes a good manager?

If I asked you about the best role you have had in your working life, most people would look to a time where they were working with likeminded individuals, with a shared vision of what success looked like. That vision would have been shared by a manager who inspired those around them, with strong management and leadership skills. So, it is likely that this manager created a strong culture, where people were empowered to make decisions and were supported in doing so.

If it is about the people, how do organisations know that those who are managing are the right people? For me, my first opportunity to manage came not because of any skill or talent in managing people but because I was good at my job. That led to promotion and before I knew what was happening, I was supervising a team and was responsible for the development and management of others. Therefore, spending less time doing the thing I was good at in the first place!

In my case, the role models I drew on were managers that I have experienced. Some had good habits and some less good habits. You learn from what you see and like many things you don’t start off being good!

Management and leadership: How do you get to be good?

Firstly, there is no one ‘best manager’. Of course, much has been written on this subject over many years. What is clear is that people can be trained to manage well. A relevant qualification will help aspiring managers to develop skill in this area.

The Chartered Management Institute (CMI) Diploma of Management and Leadership is a level 5 qualification aimed at those who are departmental or operational managers. Therefore, it covers elements including project management, stakeholders and reflective practice, to support managers in the development of core skills.

The CMI diploma of Principles of Management and Leadership introduces techniques and models that support working in a first-line management position.

Why do I need this?

A colleague of mine talks about those who claim to be qualified by experience, hence not being qualified! To possess a professional qualification, therefore, demonstrates that you possess the skills demanded of a chartered manager. At FI we deliver the CMI qualification using a blend of Online Live sessions and guided online study. We assess students skills through their completion of assignments. Also, the course includes our impact skills programme. This programme is a series of workshops where skills and behaviours can be practised. Therefore, this gives you the chance to learn and reflect, to try out your skills and to network with others from different sectors in your cohort.

If you would like to know more about how you can achieve chartered manager status please get in touch with us:  landm@fi.co.uk

Learn more about the CMI qualification here.

Register your interest in First Intuition CMI programmes here to receive news and updates and more information.

First Intuition Think Tank – Maintaining a Team Ethos

Maintaining a Team Ethos and Culture in a remote-working world.

For many employers, their ‘team spirit’ and ‘family feel’ are crucial parts of their identity. Many are concerned that this will be challenging to maintain if many staff are working predominantly remotely. We were lucky to hear from expert speakers C-J Green and Dyfrig Jenkins, plus insight from the accountancy awarding bodies.

How are people working now?

At the start of the session, Gareth ran a poll about how much different levels of staff will work from home in the coming months (October 2020 to March 2021). Here are the results of the percentage of the audience that gave each answer:

 It is clear from the results that:

  • The vast majority of employers expect staff at all levels to be working from home at least three or four days a week.
  • Between 40% and 50% of employers expect that staff will be working from home all of the time.

This certainly made the purpose of the session extremely timely!

What are the reasons behind this?

After running the poll, the audience were asked for the reasons they would let staff work in the office, and we received a range of responses through the chatbox:

“We’re allowing people to work in the office if they are unable to work from home, be it the environment or IT connection. In addition, there are certain teams where they are ineffective from home so there is a requirement for them to be in the office.”

“Key office-based functions – telephone helpdesk, secure payments, IT support. Also, to support an individual’s mental health.”

“Systems dependent roles.”

“Exceptional circumstances to be agreed with the manager, printing, wellbeing, IT, customer-facing roles where essential services have to be provided.”

“Where they have a lack of space or IT to work from home. Where there are performance issues. Also just allowing people to see others for their own mental wellbeing.”

“Staff essential to maintaining the running of the office, e.g. admin team. New apprentices with their buddies, those unable to work at home. We have a third at home, a third full time in office, a third odd days. All under review depending and those wishing a break can request time in office.”

Our Speakers

This led nicely into hearing from our ‘dream team’, double-act of expert speakers Dyfrig Jenkins of YOU.DEVELOPMENT LTD and C-J Green of BraveGoose who both gave plenty of practical pointers for the listeners to implement.

In his fascinating talk Dyfrig referenced the ‘Engaging for Success’ report (link below) which highlights 4 enablers of employee engagement:

  • Strategic Narrative – visible and empowering leaders giving a clear narrative of where the organisation has come from and where it is going.
  • Engaged Managers – line mangers really make the difference by focusing their people.
  • Employee Voice – involve staff so that they are central to the solution.
  • Integrity – your values must be reflected in your day-to-day behaviours, don’t have a ‘say/do’ gap.

C-J was as inspirational as ever, some of her points really resonated with the audience:

  • Don’t convince yourself it’s a difficult situation. Ask yourself what’s great about it, think about what can be done differently.
  • Help team members identify their ‘mood hoovers’ and help them to deal with them.
  • Don’t spend all of your time in ‘stacked transactional output-driven meetings’. Create time for creativity and innovation.
  • have a proportion of ‘keep-free’ time to reflect, read, explore, learn.
  • Speak to at least one person (someone who gives you energy) each week with no ‘thing’ to achieve.
  • Connect people who wouldn’t normally have the chance to chat. Ten minutes talking to one of the senior leaders can make junior staff feel really connected.
  • Try ‘walk and talks’ on the phone with colleagues to give them and yourself the chance to grab some fresh air (and a break from video calls!).
  • An event calendar for cultural connections can give staff a sense of wider connection and gives ‘power over loneliness’.

We then welcomed additional insight from representatives from each of the min accountancy awarding bodies:

  • Fiona Hodgkin of ICAEW
  • Sharon Machado from ACCA
  • Trevor Robertshaw of CIMA
  • Anthony Clarke of the AAT

Our Session on Maintaining a Team Ethos was recorded. Please use the link below to access it:

You can watch the full discussion here

At the end of the session the audience was asked what key takeaways they had:

“One thing to explore is the notion of Airbnb experiences for your teams, one of our clients has adopted these with huge success.”

“I’m going to start making my “welfare calls” walking talks where possible and also ask each member of our management team to make contact with someone not in their team for a check-in.”

“I have just blocked out two hours of my calendar every Friday. And I have started organising a team-effort mega triathlon for Children in Need.”

“I’m going to check out those online tools (Nectar, Kazoo, Bonusly, Go Game) and save some time in my diary for planning.”

“We have already taken on 1-2-1s with staff, but making time in the diary for myself to reflect is something I will definitely do.”

Additional links:

Engaging for success

ACCA – working and wellbeing

ACCA – remote culture